Internet banking: segmenting elderly by latent class cluster

Author/s	Peral Peral, Begoña Arenas Gaitán, Jorge Ramón Jerónimo, Mª Ángeles
Editor	Zak, Andrzej Slaby, Antonin
Department	Universidad de Sevilla. Departamento de Administración de Empresas y Comercialización e Investigación de Mercados (Marketing)
Publication Date	2013
Deposit Date	2020-08-14
Published in	Recent advances in automatic control, information and communications. 14th International Conference on Automation & Information (2013), pp. 309-314.
ISBN/ISSN	978-960-474-316-2
Abstract	The present study aims to explain the Internet banking use in the elderly capturing the heterogeneity according to socio-demographic and psychological variables. A sample of 415 individuals older than 55 years has been ...
Citation	Peral Peral, B., Arenas Gaitán, J. y Ramón Jerónimo, M.Á. (2013). Internet banking: segmenting elderly by latent class cluster. En Recent advances in automatic control, information and communications. 14th International Conference on Automation & Information (309-314), Valencia: WSEAS.