Article
Cultural and knowledge seeking by visitors at world heritage sites: the case of Coimbra
Alternative title | A procura de cultura e conhecimento pelos visitantes nos sítios de património mundial: o caso de Coimbra |
Author/s | Almeida Carreira, Vivina
González Rodríguez, María Rosario ![]() ![]() ![]() ![]() ![]() ![]() ![]() Díaz Fernández, María del Carmen ![]() ![]() ![]() ![]() ![]() ![]() ![]() |
Department | Universidad de Sevilla. Departamento de Administración de Empresas y Comercialización e Investigación de Mercados (Marketing) Universidad de Sevilla. Departamento de Economía Aplicada I |
Publication Date | 2022-09 |
Deposit Date | 2024-07-02 |
Published in |
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Abstract | This paper develops within cultural tourism studies, focusing on a World Heritage Site (WHS) and demonstrates the importance of perceiving cultural tourists’ preferences so that organizing entities and decision-makers can ... This paper develops within cultural tourism studies, focusing on a World Heritage Site (WHS) and demonstrates the importance of perceiving cultural tourists’ preferences so that organizing entities and decision-makers can design different cultural tourist products to meet their expectations. A survey was conducted by self-administered questionnaires designed to identify, among other characteristics, the degree to which cultural tourists are interested in highly demanding travel experiences that will enhance their knowledge of local culture and history, with participatory activities with interpretation, and other events that require a high level of engagement, through intellectual and emotional immersiveness. Results seem to reveal perceptions of culture as a source of new values and the preference for innovative, intellectually challenging site presentation and interpretation. |
Citation | Almeida Carreira, V., González Rodríguez, M.R. y Díaz Fernández, M.d.C. (2022). Cultural and knowledge seeking by visitors at world heritage sites: the case of Coimbra. Revista portuguesa de estudos regionais, 62, 7-19. https://doi.org/10.59072/rper.vi62.24. |
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