Listar Artículos (Administración de Empresas y Comercialización e Investigación de Mercados(Marketing)) por título
Mostrando ítems 749-768 de 803
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The Subjective Well-Being Challenge in the Accounting Profession: The Role of Job Resources
(2019)The main activity of the accountant is the preparation and audit of the financial information of a company. The subjective ...
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The tourist loyalty index: A new indicator for measuring tourist destination loyalty?
(Elsevier, 2019)The measurement of loyalty is a topic of great interest for the marketing academic literature. The relation that loyalty ...
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The Transition of Cities towards Innovations in Mobility: Searching for a Global Perspective
(MDPI, 2022)The growing concentration of the population in urban areas presents great challenges for sustainability. Within this ...
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The typology of entrepreneurial exporters: has it all been said? An empirical approach using latent class segmentations
(Routledge, 2021)This paper aims to research the driving forces of wages across the countries of the European Union (EU-28) during the ...
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The use of organizational capabilities to increase customer value
(Elsevier, 2013)The importance of the customer's role in the management of a firm has been increasing for the last twenty years. A firm's ...
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The virtualization of the airline industry: a strategic process
(Elsevier, 2018-03)This paper analyses the virtualization of the airline industry as a strategic response to competitive pressures. Increased ...
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Tipología de compradores online mayores de 55 años
(Universidad Nacional de Colombia, 2016)La edad se considera una de las variables determinantes del riesgo de exclusión social de la población, especialmente con ...
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To what extent are PhD students intrapreneurs? A study from a gender perspective
(John Wiley and Sons Ltd, 2022)Research on intrapreneurial intention (INI) has gone from strength to strength over the past few years. However, some ...
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To what extent does human capital diversity moderate the relationship between HRM practices and organizational performance: Evidence from Spanish firms
(Universidade do Algarve, Escola Superior de Gestão, Hotelaria e Turismo, 2016)The purpose of this research study is to explore the moderating effect the diversity of human capital may have on the ...
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La toma de decisiones orientada hacia la optimización bajo restricciones en ambientes borrosos
(Academia Europea de Dirección y Economía de la Empresa, 1983) -
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Tourism market research in spanish higher education: etymological issues
(University of the Aegean, 2015)Tourism market research appears to have increased its academic presence with the introduction of the new university degree ...
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Tourist attractions as a moderating element in explanatory models for loyalty development
(Escola Superior de Gestão, Hotelaria e Turismo da Universidade do Algarve, 2014)Many studies have analysed the impact of destination image on tourist satisfaction and loyalty, including different mediating ...
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Tourist destination competitiveness: An international approach through the travel and tourism competitiveness index
(Elsevier Science, 2023)Few studies have analysed the challenges that the countries may have to face to become competitive as tourism destinations. ...
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Tourist destinations and cooperative agreements between airlines
(Elsevier, 2021)The important links that are formed between tourist destinations and the airline industry are evident in the previous ...
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Trabajo y relaciones laborales en las universidades europeas: una realidad plural
(Universidad de Huelva, 2005)La declaración de la Sorbona (Mayo, 1998), destacó la creación del Espacio Europeo de Educación Superior, como clave para ...
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Travel Buying Behavior in Social Network Site Users: to Buy Online vs. Offline
(Universidad de Talca, Chile, 2015)The purpose of this research is to examine the variables that influence buying behavior for a sample of social network ...
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El turismo alternativo como un sistema integrado: consideraciones sobre el caso andaluz
(1995)En el presente trabajo se aborda, desde una perspectiva sistémica, un concepto que hemos recogido bajo el término genérico ...
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El turismo en los nuevos planes de estudios universitarios
(2013)Ante los cambios experimentados en los estudios universitarios de turismo con la implantación del sistema europeo de ...
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Turismo, desarrollo sostenible y percepción de los stakeholders. Un estudio de caso en República Dominicana
(Universidad del Norte, 2015)El turismo es una actividad económica que puede contribuir a mejorar el desarrollo socioeconómico de un destino. Así, este ...