TK1951: an anatomy of crisis communication

Sevin, Hasan Efe; Okutan, Emin

Presentation

dc.contributor.editor	Cossío Silva, Francisco José	es
dc.creator	Sevin, Hasan Efe	es
dc.creator	Okutan, Emin	es
dc.date.accessioned	2018-08-06T08:11:00Z
dc.date.available	2018-08-06T08:11:00Z
dc.date.issued	2009
dc.identifier.citation	Sevin, H.E. y Okutan, E. (2009). TK1951: an anatomy of crisis communication. En Administrando en entornos inciertos. XXIII Congreso Anual AEDEM (1-8), Sevilla: ESIC.
dc.identifier.isbn	9788473566094	es
dc.identifier.uri	https://hdl.handle.net/11441/77841
dc.description.abstract	This study focuses on how Turkish Airlines (THY) managed its communication strategy after the unfortunate accident of TK 1951 on February 25, 2009 near Amsterdam Schiphol Airport. Evaluating the efforts in a framework, authors set out to discuss THY’s performance in four important areas classified in eight headings: coordination of the messages, acknowledging uncertainty and taking responsibility, reaching the stakeholders and making use of online media tools. Hopefully, the results of this research will help THY and other airline companies to improve and develop their immediate crisis response strategies.	es
dc.format	application/pdf	es
dc.language.iso	eng	es
dc.publisher	ESIC	es
dc.relation.ispartof	Administrando en entornos inciertos. XXIII Congreso Anual AEDEM (2009), p 1-8
dc.rights	Attribution-NonCommercial-NoDerivatives 4.0 Internacional	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/	*
dc.title	TK1951: an anatomy of crisis communication	es
dc.type	info:eu-repo/semantics/conferenceObject	es
dc.type.version	info:eu-repo/semantics/publishedVersion	es
dc.rights.accessRights	info:eu-repo/semantics/openAccess	es
idus.format.extent	8 p.	es
dc.publication.initialPage	1	es
dc.publication.endPage	8	es
dc.eventtitle	Administrando en entornos inciertos. XXIII Congreso Anual AEDEM	es
dc.eventinstitution	Sevilla	es
dc.relation.publicationplace	Madrid	es

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Congreso Anual AEDEM (23º. 2009. Sevilla)

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