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- IROCAMM: International Review of Communication and Marketing Mix
- Browsing IROCAMM: International Review of Communication and Marketing Mix by Author
Browsing IROCAMM: International Review of Communication and Marketing Mix by Author "Carpio Miranda, Rosa Raquel"
Now showing items 1-2 of 2
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Article
Analysis of Social Representations in the Red Chronicle Editorial Produced in Ecuador
Carpio Miranda, Rosa Raquel; Medina Andrade, Laura Sofía; Córdova Durán, Edmundo Guillermo (Universidad Sevilla, 2019-12-31)The purpose of this research is to analyze the construction of the imaginary and the social representation of the red ...
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Article
Construction of the Social Imaginary from an Advertising Perspective in Sensationalist Media
Córdova Durán, Edmundo Guillermo; Rivera Medina, José; Medina Andrade, Laura Sofía; Carpio Miranda, Rosa Raquel (Universidad Sevilla, 2019-12-31)The purpose of this research is to analyze the relationship between the construction of the imaginary and the social ...