ListarPonencias (Administración de Empresas y Comercialización e Investigación de Mercados (Marketing)) por materia "Relationship Model"
Mostrando ítems 1-1 de 1
-
Ponencia
Distribution Intensity Level as an Antecedent of Brand Equity of Food Products
(2007)This paper proposes and tests a structural model of the relationships between distribution intensity and dimensions of ...