- idUS
- Editorial US
- Revistas US
- IROCAMM: International Review of Communication and Marketing Mix
- Listar IROCAMM: International Review of Communication and Marketing Mix por autor
Listar IROCAMM: International Review of Communication and Marketing Mix por autor "Iniesta-Alemán, Isabel"
Mostrando ítems 1-1 de 1
-
Artículo
The personal and professional brand in the economy of reputation
Iniesta-Alemán, Isabel (Universidad de Sevilla, 2019)Reputation is the actual battle camp on which all organizations compete. It is a fact that most advertising agencies do ...