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Artículo
An application of the performance-evaluation model for e-learning quality in higher education
(Taylor & Francis, 2015)
The demand for e-learning in higher education is rising, competition is increasing, and universities are investing significant resources towards improving the quality of their e-learning offerings. Thus, effective quality ...
Artículo
Negative aspects of counter-knowledge on absorptive capacity and human capital
(Emerald, 2015)
Purpose – People live and work in a world where they do not have complete knowledge and, as a result, they make use of rumours, beliefs and assumptions about relevant areas of concern. The term counter-knowledge has ...
Artículo
The cycle of customer value: a model integrating customer and firm perspectives
(Vilnius Gediminas Technical University ; Taylor & Francis, 2015)
The aim of this paper is to contribute to the strategic management literature by identifying a relationship between customer value seen from the customer perspective and customer value seen from the firm perspective, and ...