dc.creator | Caicedo Barrth, Alba | es |
dc.creator | Santos Pavón, Enrique Luis | es |
dc.creator | Lima Santos Luís | es |
dc.date.accessioned | 2023-04-19T00:04:17Z | |
dc.date.available | 2023-04-19T00:04:17Z | |
dc.date.issued | 2020 | |
dc.identifier.citation | Caicedo Barrth, A., Santos Pavón, E.L. y Lima Santos Luís, (2020). Competitiveness of Guayaquil towards bleisure tourism. European Journal of Tourism, Hospitality and Recreation, 10 (2), 118-133. https://doi.org/10.2478/ejthr-2020-0010. | |
dc.identifier.issn | 2182-4924 | es |
dc.identifier.uri | https://hdl.handle.net/11441/144616 | |
dc.description.abstract | Guayaquil is proposed as a tourist and busi ness destination, aiming to stand out as a digital city,
with a suitable airport, a convention centre and high level accommodation capacity. The city receives many
domestic and international tourists, although not always
as the main destination of their visit. One of the tourist
markets offered by the city is that of business, due to the
important economic activity that takes place here, being
the venue of congresses and international events. This
has allowed the city to gain significant value in the busi ness tourism sector, providing constant and profitable
growth. However, the lack of study of the international
market, specifically the millennial business sector, is
affecting Guayaquil’s competitiveness compared to other
destinations that have already recognized the differenti ated profile of visitors from this age group, and that con sequently offer a fusion of business and leisure tourism.
This research was carried out during the second semester
of 2018, evaluating the market of the new bleisure trend
in Guayaquil. The results evidence the limited supply
directed to this market segment, the lack of exploitation
of business tourism and the continued lack of capacity of
the tourism sector to satisfy the bleisure market. The con clusions focus on how tourism competitiveness can be
achieved in business cities that also encompass places or
activities where visitors can have a relaxing time. | es |
dc.format | application/pdf | es |
dc.format.extent | 16 p. | es |
dc.language.iso | eng | es |
dc.publisher | Sciendo | es |
dc.relation.ispartof | European Journal of Tourism, Hospitality and Recreation, 10 (2), 118-133. | |
dc.rights | Attribution-NonCommercial-NoDerivatives 4.0 Internacional | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | * |
dc.subject | Competitiveness | es |
dc.subject | Bleisure | es |
dc.subject | Tourism | es |
dc.subject | Guaya quil | es |
dc.subject | Tourist | es |
dc.title | Competitiveness of Guayaquil towards bleisure tourism | es |
dc.type | info:eu-repo/semantics/article | es |
dcterms.identifier | https://ror.org/03yxnpp24 | |
dc.type.version | info:eu-repo/semantics/publishedVersion | es |
dc.rights.accessRights | info:eu-repo/semantics/openAccess | es |
dc.contributor.affiliation | Universidad de Sevilla. Departamento de Geografía Física y Análisis Geográfico Regional | es |
dc.relation.publisherversion | https://doi.org/10.2478/ejthr-2020-0010 | es |
dc.identifier.doi | 10.2478/ejthr-2020-0010 | es |
dc.journaltitle | European Journal of Tourism, Hospitality and Recreation | es |
dc.publication.volumen | 10 | es |
dc.publication.issue | 2 | es |
dc.publication.initialPage | 118 | es |
dc.publication.endPage | 133 | es |