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Ponencia
Effect of competitive tactics on performance: The case of the pharmaceutical industry
(University of Twente, 2015)
Competitive tactics play a key role in explaining different levels of organizational performance since they are the linkers between strategy formulation and implementation. This study focuses on two main competitive ...
Ponencia
A proposal of a research model on internalization of quality standards using PLS
(University of Twente, 2015)
This paper proposes a structural model to analyze the relationships between drivers of internalization of quality standards, internalization of quality standards, and performance in the Spanish tourism industry. First, ...
Ponencia
Entrepreneurial orientation in hotel establishments
(University of Twente, 2015)
The present paper analyses the influence of entrepreneurial orientation (integrated approach) and its dimensions (individual approach) on hotel performance. We pose a structural equation model (SEM) Partial Least Square ...
Ponencia
Social Responsibility and competitive success of firms in the Lisbon Metropolitan Region
(University of Twente, 2015)
Social Responsibility is considered a crucial issue to enhance a long-term competiveness in firms because it has been demonstrated the causal relationship with several strategic business variables. This paper develops a ...