Listar International Symposium on Partial Least Squares Path Modeling (2nd. 2015. Sevilla) por autor
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- International Symposium on Partial Least Squares Path Modeling (2nd. 2015. Sevilla)
- Listar International Symposium on Partial Least Squares Path Modeling (2nd. 2015. Sevilla) por autor
Listar International Symposium on Partial Least Squares Path Modeling (2nd. 2015. Sevilla) por autor "Barajas Portas, Karla"
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Interaction and brand experience as a path for brand love: a PLS-SEM marketing application
Barajas Portas, Karla (University of Twente, 2015)Interaction through online social networking sites is one of the most relevant topics nowadays. In the other hand, brand ...