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Artículo
El gasto económico en centros de fitness low-cost: Diferencias según fidelidad y características del cliente
(Universidad de Murcia, 2016)
Artículo
Service convenience, perceived value, satisfaction, and loyalty: A study of consumers from low-cost fitness centers in Spain
(University of Pitesti, 2016)
The fitness sector is a growing industry worldwide. Its continued implementation of business models makes it an attractive market to study. Precisely, the low-cost model has become popular in countries such as Spain ...