Listar Economía Aplicada I por autor "Caber, Meltem"
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Artículo
Building customer citizenship behaviour through mobile application quality: the mediating role of flow experience and customer engagement
Caber, Meltem; Albayrak, Tahir; Karasakal, Sezer; González Rodríguez, María Rosario (Taylor and Francis, 2023)Mobile applications have become an indispensable marketing medium for tourism companies. Given that half of the users ...
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Does perceived risk really matter in travel behaviour?
Caber, Meltem; González Rodríguez, María Rosario; Albayrak, Tahir; Simonetti, Biagio (Sage, 2020)In spite of its importance in understanding tourist behaviour, the scientific knowledge about risk perceptions about a ...
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Artículo
The Use of Mobile Applications for Travel Booking: Impacts of Application Quality and Brand Trust
Albayrak, Tahir; González Rodríguez, María Rosario; Caber, Meltem; Karasakal, Sezer (Sage, 2023)The increasing use of mobile applications by travellers and the high adaption of tourism companies into this new contact ...