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Listar por autor "Sevin, Hasan Efe"
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Ponencia
More than a touristic visit: scholar exchanges as a communication method in public diplomacy
Sevin, Hasan Efe (ESIC, 2009)This paper discusses the concept of Public Diplomacy and the effectiveness of a specific Public Diplomacy tool: Scholar ...
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Ponencia
TK1951: an anatomy of crisis communication
Sevin, Hasan Efe; Okutan, Emin (ESIC, 2009)This study focuses on how Turkish Airlines (THY) managed its communication strategy after the unfortunate accident of TK ...