Impact of life cycle on strategic environmental management of the company

Abstract

Consideration of the environmental protection requests a number of changes from each individual company which must concern not only specific corrective actions of usually technical and technological character, but particularly the whole corporate management system. The trends of waste and rejected product disposal are changed in the Czech Republic, which trends bring extension of preventive actions and minimization of waste generation. Incorporation of the environmental protection into the company practice requests implementation of the environmental approach to the whole company management system, incl. the strategic environmental management. Important point of applying active environmental strategy is to move from final actions to preventive actions. This application is necessary in the whole live cycle of the product. Incorporation of the environmental protection into the company practice requests implementation of the environmental approach to the whole company management system, incl. the strategic environmental management. Nowadays care of the environment and interest in the sustainable development are considered the characteristic features of the prudent management. There is no escape from serious problems of the future development in the environmental field; the problems will have to be resolved at all company levels. The strategic environmental management defines long-time objectives and spheres of business, where the company intends to be active, the competence to be obtained and the necessary resources for launching the market and for successful competing; in order to reach its environmental objective the company values up and utilizes its potential, thus being able to cope with the continuing changes in the conditions of the environment and also determines the methods how to reach these environmental objectives.The life cycle is an important factor affecting content of the strategic environmental management. The strategic environmental management should know contribution of the good environmental profile for the business and financial fields, influence of environmental aspects and impacts on the income of the company, on its financial situation, management and influence of the environmental costs on the economic situation of the company.