dc.creator | Higueras-Castillo, Elena | es |
dc.creator | Liébana-Cabanillas, Francisco | es |
dc.creator | Villarejo Ramos, Ángel Francisco | es |
dc.date.accessioned | 2023-04-20T12:24:47Z | |
dc.date.available | 2023-04-20T12:24:47Z | |
dc.date.issued | 2023 | |
dc.identifier.citation | Higueras-Castillo, E., Liébana-Cabanillas, F. y Villarejo Ramos, Á.F. (2023). Intention to use e-commerce vs physical shopping. Difference between consumers in the post-COVID era. Journal of Business Research, 157, 113622. https://doi.org/10.1016/j.jbusres.2022.113622. | |
dc.identifier.issn | 0148-2963 | es |
dc.identifier.uri | https://hdl.handle.net/11441/144703 | |
dc.description.abstract | The increase in the widespread use of e-commerce reveals a greater tendency towards online shopping. The objective of this research is to analyze the drivers and barriers of online channel usage intention and their im-plications for physical channels, based on a modification of the UTAUT2 model, as well as to identify the relevant
segments of e-commerce consumers versus physical shoppers in the post-COVID-19 era, using Hierarchical Tree Regression applying the CHAID method through an online questionnaire on a final sample of 491 Portuguese and 345 Spanish users. | es |
dc.format | application/pdf | es |
dc.format.extent | 12 p. | es |
dc.language.iso | eng | es |
dc.publisher | Elsevier | es |
dc.relation.ispartof | Journal of Business Research, 157, 113622. | |
dc.rights | Attribution-NonCommercial-NoDerivatives 4.0 Internacional | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | * |
dc.subject | COVID-19 | es |
dc.subject | E-commerce | es |
dc.subject | Physical shopping | es |
dc.subject | Segmentation | es |
dc.subject | UTAUT2 | es |
dc.subject | CHAID | es |
dc.title | Intention to use e-commerce vs physical shopping. Difference between consumers in the post-COVID era | es |
dc.type | info:eu-repo/semantics/article | es |
dcterms.identifier | https://ror.org/03yxnpp24 | |
dc.type.version | info:eu-repo/semantics/publishedVersion | es |
dc.rights.accessRights | info:eu-repo/semantics/openAccess | es |
dc.contributor.affiliation | Universidad de Sevilla. Departamento de Administración de Empresas y Comercialización e Investigación de Mercados (Marketing) | es |
dc.relation.publisherversion | https://doi.org/10.1016/j.jbusres.2022.113622 | es |
dc.identifier.doi | 10.1016/j.jbusres.2022.113622 | es |
dc.journaltitle | Journal of Business Research | es |
dc.publication.volumen | 157 | es |
dc.publication.initialPage | 113622 | es |