Perfil del autor: Martelo-Landroguez, Silvia
Datos institucionales
| Nombre | Martelo-Landroguez, Silvia |
| Departamento | Administración de Empresas y Marketing |
| Área de conocimiento | Organización de Empresas |
| Categoría profesional | Profesora Titular de Universidad |
| Correo electrónico | Solicitar |
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Estadísticas
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Nº publicaciones
25
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Nº visitas
8328
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Nº descargas
33086
| Publicaciones |
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| Capítulo de Libro |
Trabajo Fin de Grado
 Inclusión de productos con certificación halal en los negocios españoles.
(2022)
La elección del tema de este Trabajo de Fin de Grado viene especialmente motivada por el hecho de que la adquisición de ... |
Artículo
The effect of organizational memory on organizational agility: Testing the role of counter-knowledge and knowledge application
(Emerald, 2020)
Purpose: Intellectual capital includes what employees know, and the agility to search and retrieve knowledge (organizational ... |
Artículo
Uncontrolled counter-knowledge: its effects onknowledge management corridors
(Taylor & Francis, 2019)
Disinformation and misconceptions based on unverified information (e.g., hoaxes, exaggera-tions, or gossip) is what is ... |
Artículo
Knowledge management issues in the EFQM excellence model framework
(Emerald, 2019)
Purpose–The purpose of this paper is to identify knowledge as a key strategic resource within the EFQMexcellence model. ... |
Trabajo Fin de Grado
Análisis de la percepción del consumidor sobre los productos artesanales en el sector alimentario
(2018)
El comportamiento del consumidor es un ámbito que se engloba dentro del marketing y cuya relevancia aumenta en entornos ... |
Artículo
An explanatory and predictive PLS-SEM approach to the relationship between organizational culture,organizational performance and customer loyalty: The case of health clubs
(Emerald, 2018)
Purpose This study aims to analyze the impact and predictive capacity of organizational culture on both customer loyalty ... |
Artículo
The effect of absorptive capacity on green customer capital under an organizational unlearning context
(MDPI, 2018)
Environmental management is becoming increasingly important within organizations and forms an essential part of their ... |
Artículo
Ampliación de un ciclo de mejora para conseguir una mayor implicación del alumnado
(Universidad de Sevilla, 2018)
Este trabajo trata de resumir la experiencia final de innovación docente dentro del marco de la Red de Formación e Innovación ... |
Ponencia
Fomentando el desarrollo de competencias en el alumnado mediante el uso del aprendizaje experiencial
(2017)
En los últimos años ha surgido la necesidad de desarrollar prácticas educativas más efectivas que la tradicional clase ... |
Artículo
Links between entrepreneurial culture, innovation, and performance: The moderating role of family firms
(Springer, 2017)
The relationships between corporate entrepreneurship, innovation and performance have been previously addressed by the ... |
Ponencia
Patrones de emprendimiento en el estudiante universitario
(Universidad de Sevilla, 2017)
Este trabajo tiene como finalidad evaluar la capacidad emprendedora de estudiantes de la Universidad de Sevilla. Para ello, ... |
Artículo
Critical processes of knowledge management: An approach toward the creation of customer value
(Elsevier, 2017)
The aim of this article is to contribute to the literature by identifying and analyzing possible combina- tions between ... |
| Tesis Doctoral |
Artículo
Absorptive capacity and value in the banking industry: A multiple mediation model
(Elsevier, 2016)
Firms continually look new ways to get the best results. This study focuses on the relationship between absorptive capacity ... |
Artículo
Managing knowledge to create customer service value
(Emerald, 2016)
Purpose – The purpose of this paper is to contribute to the services management literature by identifying a sequence of ... |
Artículo
How knowledge management processes can create and capture value for firms?
(Palgrave Macmillan, 2016)
Knowledge has become the main competitive tool for firms. Just as knowledge is considered as the most important strategic ... |
Artículo
The cycle of customer value: a model integrating customer and firm perspectives
(Vilnius Gediminas Technical University ; Taylor & Francis, 2015)
The aim of this paper is to contribute to the strategic management literature by identifying a relationship between customer ... |
Ponencia
Critical Processes of Knowledge Management and Value for the internal and external Customers
(University of Twente, 2015)
Firms are continually looking for new ways to get the best results. In this study, the focus is on the relationship between ... |
Artículo
Linking knowledge corridors to customer value through knowledge processes
(Emerald, 2014)
Purpose – Spanish banks which took rescue packages are trying to find innovative ways to improve customer value. The main ... |
Artículo
The use of organizational capabilities to increase customer value
(Elsevier, 2013)
The importance of the customer's role in the management of a firm has been increasing for the last twenty years. A firm's ... |
Artículo
Developing an integrated vision of customer value
(Emerald, 2013)
Purpose – The aim of this paper is to contribute to the service management literature by identifying the possible relationship ... |
Tesis Doctoral
 Análisis de la creación de valor. Un enfoque de capacidades
(2012)
El mundo de la empresa gira alrededor de la creación de valor, objetivo principal de cualquier estrategia empresarial. ... |
Artículo
Creando capacidades que aumenten el valor para el cliente
(Academia Europea de Dirección y Economía de la Empresa, 2011)
El objetivo de este artículo es contribuir a la literatura al identificar las posibles combinaciones entre tres capacidades ... |
Artículo
Creating dynamic capabilities to increase customer value
(Emerald, 2011)
Purpose – The purpose of this paper is to contribute to the strategic management literature by identifying possible ... |