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International orientation and export performance: exploring the moderating effect of innovative capacity, market dynamism, and a favorable business environment

 

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Opened Access International orientation and export performance: exploring the moderating effect of innovative capacity, market dynamism, and a favorable business environment
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Author: Escandón Barbosa, Diana Marcela
Hernández Espallardo, Miguel
Rodríguez, Augusto
Coordinator/Director: Rondán Cataluña, Francisco Javier
Date: 2017
Published in: XXIX Congreso de Marketing AEMARK (2017), p 750-765
ISBN/ISSN: 978-84-17129-34-7
Document type: Presentation
Abstract: Las nuevas empresas internacionales específicamente las Born Global se ha convertido en objeto de investigación debido al éxito que tienen en las operaciones internacionales, a pesar de su naciente internacionalización y limitados recursos. En este ...
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New international enterprises that are referred to as Born Global have become the subject of research due to the success of their global operations, despite their early internationalization and limited resources. Given the importance of analyzing th...
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Cite: Escandón Barbosa, D.M., Hernández Espallardo, M. y Rodríguez, A. (2017). International orientation and export performance: exploring the moderating effect of innovative capacity, market dynamism, and a favorable business environment. En XXIX Congreso de Marketing AEMARK (750-765), Sevilla: ESIC.
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Format: PDF

URI: https://hdl.handle.net/11441/78093

This work is under a Creative Commons License: 
Attribution-NonCommercial-NoDerivatives 4.0 Internacional

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