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A Competitive Success Model in the Hotel Industry

Opened Access A Competitive Success Model in the Hotel Industry

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Autor: González Rodríguez, María Rosario
Martín Samper, Rosario del Carmen
Jiménez Caballero, José Luis
Departamento: Universidad de Sevilla. Departamento de Economía Aplicada I
Universidad de Sevilla. Departamento de Contabilidad y Economía Financiera
Universidad de Sevilla. Departamento de Economía Financiera y Dirección de Operaciones
Fecha: 2015
ISBN/ISSN: 9789036540568
Tipo de documento: Ponencia
Resumen: The aim of the paper focus on identifying those factors involved in the competitive success of hotel companies and the interrelations between them, taking into account the socio-economic influence that these companies might have on Andalusian region and the few studies carried out in tourism sector so far. The study tries to specify an econometric model that may include factors that appear as mechanisms for the generation of competitive advantage. The research model allows us to identify the relative impact of the “industry factor” and the company’s own specific factors, “hotel intangible resources”, on competitive success.
Tamaño: 244.3Kb
Formato: PDF

URI: http://hdl.handle.net/11441/55936

DOI: 10.3990/2.345

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